Monday, November 23, 2015

MLB: Regreso a México y juegos en Europa son prioridad

BOCA RATON, Florida, EE.UU. (AP) — Las organización de grandes ligas pretende regresar a México por primera vez desde 1999 y sostener partidos de temporada regular en Europa dentro de cinco años.

Rob Manfred, que asumió el cargo como comisionado en lugar de Bud Selig en enero, ha priorizado la expansión internacional de las mayores.

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Introducing the #MLSSoshies: MLS' first social media awards

It’s like the Oscars but with more Sebastian Lletget.

Introducing the #MLSSoshies, a year-end extravaganza recognizing exceptional performance on social media.

You’re on social media, we’re on social media, and, of course, the players are on social media. They’re also doing a really good job on it.

We’ve created the #MLSSoshies to “like” all that’s good in the wonderful, wild, and wacky world of Major League Soccer social media.

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10 Top Hispanic Players in NFL History

Whether we're talking about art, entertainment, or anywhere in between, Hispanics have made an impact at all turns. The same goes for the NFL where a select few have broke through to be mentioned in the same breath as some of the greatest to ever play the game. 

Along the way, these athletes have encountered their fair share of trials and tribulations. From the parent or parents who made immense sacrifices to give their children a better life to the ones who were passed by and/or doubted, but used that as fuel to their internal fire, these individuals are the embodiment of not giving up, regardless of the obstacles put in front of them. It's a sentiment that many people across this nation can relate to. 

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Sunday, November 22, 2015

Major League Baseball expansion proposal

Dear Major League Baseball Owners,

Laid out in this proposal is a well-thought out plan that continues the expansion of our well-beloved game. Contrary to popular belief, our sport is not dying. Revenue continues to increase in the sport. Franchises have been able to negotiate new media agreements, the league has pursued investments in daily fantasy to engage fans, and revenue sharing has been a success in help create parity in competition. This past World Series had the highest television ratings since 2009, featuring a small-market team in the Kansas City Royals, and the second team in our largest market, the New York Mets.

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Wednesday, November 11, 2015

Data Analytics In The Football Industry: An Interview With Former Real Madrid Digital Business Manager

Data analytics have come to play an important role in the football industry today.

Clubs look to gain a competitive edge on and off the pitch, and big data is allowing them to extract insights to improve player performance, prevent injuries and increase their commercial efficiency. However, contextualizing the information and extracting valuable insights is not always an easy task. Oscar Ugaz, Former Digital Business Manager at Real Madrid spoke to us about the opportunities and challenges regarding data analytics in football.

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NFL offers dearth of Latino players

Under the lights this past Friday, we saw one of SoCal’s most historic football rivalries extended with Coachella Valley ringing a Victory Bell chime in its 41-16 win over host Indio.

On our respective televisions Sunday, we watched Week 9 of the National Football League football season.

And though the respective game days were mirrored in length and depth of field, the names and faces therein couldn’t be more different.

Inverse to what we annually witness upon our valley football fields each autumn, the NFL offers a disturbing dearth of Hispanic and Latino players across its 32 rosters.

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Tuesday, October 27, 2015

MLB commissioner says minority hiring must improve at entry level

Commissioner Rob Manfred says the minority-hiring issue that Major League Baseball currently faces can start to be resolved with entry-level positions and not just focusing on top jobs.

"I think it starts with respect to entry-level jobs," Manfred said Tuesday during an appearance on Mike & Mike on ESPN Radio. "We've been engaging with the clubs as they go through the fall and begin to rebuild front offices -- there's various people moving around and get promoted -- that there needs to be significant minority representation at entry-level jobs.

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Monday, October 5, 2015

Univision Deportes Launches Official Online Hub For Hispanic NBA Fans

NEW YORK – OCTOBER 5, 2015 – Univision Deportes, the multimedia sports division of Univision Communications Inc. (UCI) that also includes UDN, the No. 1 Spanish-language sports network, in partnership with the NBA today announced the launch of the official Spanish-language NBA digital destination – This joint partnership with the NBA powered by Univision Deportes will serve as the online hub for Hispanic basketball fans.

The website features live updates of each NBA game, post-game highlights and stats for each player and team in the league. Additionally, the site includes exclusive content relevant to Hispanic basketball fans, such as news coverage and interviews with the players and coaches Hispanics care about most and video footage of the best plays of each game.

“Univision Deportes is the home of sports for Hispanic America,” said Juan Carlos Rodriguez, president of Univision Deportes. “This partnership with the NBA is a testament to the power of our brand to reach this critical Hispanic fanático. We know our viewers are passionate sports fans and we are thrilled to give them the basketball content they crave.”

“The NBA and Univision’s historic partnership has helped to expand the game’s popularity,” said NBA senior vice president, Digital Media Melissa Brenner. “With the new éne•bé•a website, we will build on that success to provide our Spanish-speaking fans with even more captivating digital content and breaking news stories. We’re very excited for the launch.”

Please visit for more information.

Source: Univision Deportes and Univision Communications

Saturday, October 3, 2015 celebrates MLS’ Hispanic heritage with unveiling of all-time Best XI

From Cuauhtémoc Blanco to Carlos Valderrama, the history of Hispanic influence on Major League Soccer is a rich one. And in honor of Hispanic Heritage Month, selected an all-time Best XI made up of some of the best Hispanic players that have graced the league, with the results of the voting reflected in the graphic below. editors selected an initial field of 56 players and 10 coaches who made an impactful contribution during the 20-year history of the league. Then a panel of experts from, and Univision Deportes selected their Best XI with each player (and coach) selection counting as a single vote: 

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Thursday, October 1, 2015

NFL lineman Manny Ramirez embraces being a role model for Hispanic fans

As part of a growing group of Hispanic players in the NFL, Detroit Lions offensive lineman Manny Ramirez relishes his chance to show young Latino athletes they can dream big.

"I take a lot of pride in being a good role model for a lot of the Hispanics, especially the youth, because there are not many of us in this position,'' Ramirez said on TODAY Friday in the latest installment of the "Together We Make Football" series with the NFL.

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Tuesday, September 22, 2015

Jessi Losada Joing Fox Deportes

Los Angeles – Jessi Losada, one of the most renowned sports broadcasters in Hispanic television, joins FOX Deportes to serve as its play-by-play announcer for NFL and College Football and blow-by-blow announcer for Premier Boxing Champions. The announcement was made today by Carlos Sanchez, Executive Vice President and General Manager, FOX Deportes. Losada makes his debut today on the network’s Tuesday night PBC series, teaming up with boxing champion Daniel Ponce de Leon.

“We are pleased to add one of the industry’s all-time broadcasting heavyweights to our roster, ” said Sanchez. “Losada is a highly respected and knowledgeable journalist and media personality with 37 years of experience that will help to deliver unmatched insights to our viewers. He has made great contributions not only to Hispanic television but to the industry as a whole, and we are thrilled that he is joining our team.

Losada joins FOX Deportes from Telemundo, where he hosted a variety of shows including TITULARES TELEMUNDO, BOXEO TELEMUNDO, LOS TRIUNFADORES, JUNTO AL TRI and the Halftime Highlights weekly segments featured within the network’s live soccer matches. During his time at Telemundo, BOXEO TELEMUNDO ranked as the most-watched boxing show in the nation regardless of language, and JUNTO AL TRI, a pregame show produced for the Mexican National Team telecasts, regularly held a top spot among all shows on the network.  One of his biggest accomplishments includes hosting back to back productions in Spanish and English for Telemundo and sister network NBC, marking the first time a broadcaster hosted dual-language telecasts on the same day in the industry. He served as anchor for the first U.S. Spanish-language telecast of the Olympic Summer Games in Athens in 2004 and later covered Beijing in 2008 and London in 2012. He also called the first NBA game in Spanish in 2002 and the first NFL game in Spanish in 2010.

He began his broadcast career in Los Angeles with Spanish International Network (SIN), which later rebranded to Univision and moved its headquarters to Miami. In 1980, Losada anchored SIN’s first Spanish-language sports program from its Los Angeles studios and was later named co-host and co-executive producer of MUNDO LATINO, the network’s first daily show, a production similar to THE TODAY SHOW.  During his time with Univision, Losada covered multiple World Cups and was part of the broadcast team to be honored with a regional Emmy award for its coverage of the 1990 Italy World Cup telecast and a national Emmy in 1994 for the USA World Cup which broke Nielsen Hispanic ratings records. Losada was also part of Univision’s NFL coverage, serving as anchor for five pre-Super Bowl specials and as color commentator for a number of Los Angeles Raiders games on the Univision affiliate in Los Angeles.

In addition to his role on television, Losada has extensive experience in radio, having worked with the Los Angeles Rams Radio Network from 1984 to 1987 as the Spanish-language voice of the team. In addition, he worked with CBS Hispanic Radio on projects ranging from the NFL Playoffs and multiple Super Bowls and several World Cups.   

Losada received the first GLAAD Hispanic media award in 2013 in sports journalism for his work interviewing boxing champion Orlando Cruz, who announced he was gay in the interview. He is the recipient of two Suncoast Emmy Awards and was recognized with an Honorary Lifetime Achievement Emmy Award for his contribution to Spanish-language television in the United States. 

In 2014, Losada’s first autobiography became an internationally acclaimed sensation, his second book is expected to be released in 2016.  

FIFA Soccer 16 Review

BY CHRIS SCHILLING Direct free-kicks aren’t all that common in FIFA 16. But if you draw a foul just outside the 18-yard box you’ll be treated to a short cutscene where the referee will march the defensive wall back the regulation 10 yards, before putting down a line of vanishing spray. 

It’s true to life, and the first couple of times it’s amusing to watch. You’ll probably notice the marks remain for a short while after the kick is taken before fading away. And yet I couldn’t help but wonder if the time taken to render all that might have been better spent elsewhere. 

With Konami hitting a series peak with PES 2016, it’s not a good year to be obsessing over minutiae like this, especially since it seems to come at the expense of EA Sports stepping back and considering the bigger picture. If last year was a closely fought contest in this long-running rivalry, this time there’s clear daylight between the two.

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Thursday, September 17, 2015

MLB Starts New Awards With Fans, Media, Front Office, SABR, And Former Players Voting

For some time now there has been a steady debate over how the baseball writers come up with the winners for the postseason awards. No matter the year, there’s a debate over the awards such as MVPs, Cy Young winners, and Rookies of the Year. The Baseball Writers Association of America (BBWAA) has always said, “We didn’t declare these to be the be-all-end-all of awards” and pointed to MLB for making them as such.
While it’s too soon to tell, maybe that could change, albeit with a heavy dash of marketing on the side.

Today and the club websites offer up the league-sanctioned 2015 Esurance MLB Awards, an expanded awards program that recognizes Major League players, baseball fans and memorable moments in unique categories and not limited by league affiliation. Before you wonder whether we’ll simply run into something akin to All-Star Game voting, there are five groups members of the baseball media, club front-office personnel, former MLB players and Society for American Baseball Research (SABR) members that will account 20 percent each of the total.

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Eurobasket 2015 Creates Social Media Frenzy

International basketball is always a hot topic on social media and especially so this summer because of the continental championships being staged around the world.

The stakes have been high with national teams not only battling for spots on the podium at the tournaments but also direct qualifying places for the 2016 Rio Olympics and berths for FIBA's Olympic Qualifying Tournaments (OQTs).

The competition causing a buzz right now is EuroBasket 2015, a tournament in its final week in Lille, France.

Social media users have been sharing eye-catching photos and videos and making comments on Facebook, Twitter, Instagram and YouTube.

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Sunday, September 13, 2015

The top 20 MLS player salaries in 2015

Major League Soccer Players’ Union on Friday released the player salary list for 2015:


Kaka, Orlando City: $7.16 million

Sebastian Giovinco, Toronto FC: 7.11 million

Michael Bradley, Toronto FC: 6.5 million

Steven Gerrard, L.A. Galaxy: 6.33 million

Frank Lampard, New York City FC: 6 million

David Villa, New York City FC: 5.61 million

Jozy Altidore, Toronto FC: 4.75 million

Clint Dempsey, Seattle Sounders: 4.6 mill

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Thursday, September 10, 2015

Mexico City Revs Up To Host Major Fall Sporting Events

MEXICO CITY, Sept. 9, 2015 -- There is never a dull moment in Mexico City. As the country's premier tourism destination, Mexico City is home to many colorful and exciting events every month, from centuries-old traditions to more modern attractions and festivals. The city has also proven to be an ideal destination for hosting major sporting events – from auto-racing to golf to taekwondo – which attract hundreds of thousands of spectators with varying interests from all around the world.

Here is a list of some of the most notable upcoming sporting events in Mexico City, hosted this year:

Mexico City Marathon (August 30)
The 33rd edition of the Mexico City Marathon took place on August 30th, 2015. The course revived the 1968 Summer Olympics route starting in the Juarez Monument and finishing in the Olympic Stadium. This year's edition of the race included over 30,000, runners making it one of the largest marathons in the world.

FIBA Americas Championship (August 31-September 12)
The 2015 FIBA Americas Championship is the most important basketball competition across the American continents, bringing together the best ten teams of the region, each competing to obtain the two available spots for the Rio 2016 Olympic Games. The Championship will be held from August 31st to September 12th, at the "Palacio de los Deportes."

Bridgestone America's Golf Cup presented by Value / featuring Tiger Woods (October 22-25)
The Bridgestone America's Golf Cup presented by Value is part of the Latin-American PGA Tour calendar and is organized every year in a Latin American country. This year, Mexico City will host this important event, with the participation of some of the best players in the world; including Tiger Woods, who will play in Mexico for the first time.

The tournament will be held from October 22nd to 25th, at the "Campestre Club" of Mexico City. Twenty-eight teams from different countries are participating, including: United States, Mexico, Argentina, Colombia, Costa Rica, Peru, Guatemala, Bolivia, Ecuador, Chile, Honduras, Brazil, Canada, Guatemala, Venezuela, Panama, Puerto Rico and Uruguay.

Archery World Cup Final (October 24-25)
The Archery World Cup Final will be held at Mexico City's main square, the "Zocalo," where the best 32 archers from around the world will compete for the title. Led by the Mexican Olympic medalist, Aida Roman, Mexico will host this great event on October 24th and 25th and is expected to draw over 20,000 spectators.

Formula 1 Mexican Grand Prix (October 30-November 1)
After 23 years of absence, Mexico City and the emblematic "Hermanos Rodriguez" circuit will be the hosts of the 2015 Formula 1 Mexican Grand Prix. The best drivers in the world will be in action and Mexico could witness the coronation of this season's champion, being the second to last race of the F1 calendar.

F1 FanZone Mexico City (October 30-November 1)
The F1 FanZone is the most important festival in the world for motor racing. Mexico City joins Abu Dhabi, Montreal, Monaco, London and Melbourne, as one of the five cities to offer this experience. F1 FanZone CDMX 2015™ is a unique opportunity for everyone. People will be able to live the experience and adrenaline rush of speed through activities and events.

On October 30th, 31st, and November 1st, Chapultepec Park, one of the most emblematic places of Mexico City, will host the F1 experience event dedicated to the thousands of fans who celebrate the excitement of motor racing.

Lorena Ochoa Invitational (November 12-15)
The best female golfers in the world will return to Mexico City for the second time from November 12th to 15th, to compete at the Lorena Ochoa Invitational 2015. Mexico's own Lorena Ochoa, who was the #1 ranked female golfer in the world for several years, organizes this LPGA event at the Mexico Golf Club.

World Taekwondo Grand Prix Final (December 5-6)
The World Taekwondo Federation Grand Prix Final will feature the best 64-taekwondo athletes in the world. They will be competing to earn the event title, as well as points to qualify for the Rio 2016 Olympic Games.

For more information, news and updates on travel to Mexico City, visit

Mexico City is the country's premier tourism destination, welcoming more than 12.5 million visitors a year. The ancient capital offers a vibrant, contemporary culture that combines pre-Hispanic, colonial and modern influences that span nearly seven centuries. With more than 150 museums and more than 180 galleries, 30 distinct archaeological and historic sites, the city is a mecca of fine art and treasures that speak to its vast history. The Mexico City Tourism Promotion Fund (Fondo Mixto de Promocion Turistica del Distrito Federal) supports and enhances city tourism. 

For more information and daily updates please visit/follow us on Facebook ( and Twitter (@MexicoCityLive).

SOURCE Mexico City

Wednesday, September 2, 2015

Goooaaaaalllll: Univision Deportes Fantasy scores with Liga MX fans

Late last month, Univision Deportes – the network’s sports division – launched the U.S.’s first fantasy soccer experience. The league, which is powered by Univision’s own platform, is based on games from the most-watched league in the U.S., Liga MX.

Univision is seeing great results so far:

“Since the launch of Univision Deportes Fantasy, we are seeing incredible engagement with users returning weekly at a minimum to check stats and rankings as well as to update their fantasy teams,” Daniele Grassi, Senior Director of Sports Digital for Univision, told Found Remote. “This in in line with more mature soccer fantasy games such as MLS.”

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Thursday, August 6, 2015

Soccer (football? fútbol?) fans, rejoice: Streaming games just got easier

In the world of streaming video sports packages, FuboTV is a far cry from the likes of ESPN3 and MLB.TV. But the Manhattan-based service aims to become a player in the growing world of streaming sports programming, starting with the soccer games it now provides to diehard U.S. fans of Real Madrid, FC Barcelona and other international teams.

FuboTV, which launched in January and calls itself the largest online provider of live, curated, streaming soccer content, just raised $4 million in a Series A round. It will use the money to build on its programming, continue updating its technology and add 10 employees to its current 18.

The round, announced Tuesday, was led by DCM Ventures and included investments from media executives, including Sling Media co-founder Blake Krikorian.

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Wednesday, July 29, 2015

DishLATINO Launches “ZONA FÚTBOL,” a Platform to Enhance the Soccer-Viewing Experience

DishLATINO today launched “ZONA FÚTBOL,” a platform that combines features and programming to enhance the soccer viewing experience, making it easy for fans to find their team, check scores, watch up to six games at once, enjoy the action on the go and connect with other fans via social media from their TV screen. The experience is available to all DishLATINO customers with the Hopper DVR and comes at no additional cost.

“We are always looking for new, innovative ways to deliver the best experience for our customers, whether through technology, programming or the value we provide,” said Alfredo Rodriguez, vice president of DishLATINO. “Soccer fans are incredibly passionate, loyal and dedicated, and we developed ZONA FÚTBOL to ensure they can maximize their viewing experience, whether watching six games in their living room or one game on the go.”

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Monday, July 27, 2015

Royals richer because of Latin Americans on the team

In a celebration of Hispanic culture Saturday at Kauffman Stadium, the Royals were clad in uniforms bearing “Los Reales” across the chest, had the game broadcast in Spanish for the first time on local radio and gave away bobbleheads of Dominican Republic native Yordano Ventura.

All of which was punctuated by a fitting ending when Venezuelan Alcides Escobar drove home Brazilian Paulo Orlando with the winning run in the 10th inning as the Royals beat the Astros 2-1.

Dominican Kelvin Herrera got the win, and the Royals’ other run was produced by Venezuelan Sal Perez knocking in Escobar with a sacrifice fly.

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Monday, July 20, 2015

CASE STUDY: 5 sports marketing takeaways from the US Soccer team!

Last year, I analysed US men’s soccer team in Brazil (unfortunately, this article is in Croatian), and they were fabulous! This year, during Women’s World Cup in Canada, they used the same recipe, and they succeeded again! 

I analyzed their campaign and discovered the recipe they use when creating the most successful sports marketing campaign. To make it work you need three things: cell phone, a great designer and access to players.

Their approach to content and digital communication is something we’ve never seen in sports marketing. These are my 5 takeaways from their campaign, and I will show you with examples that they used the same pattern last year in Brazil!

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Sunday, July 5, 2015

Latin influence continues to grow in MLB

The U.S Census Office predicts that by 2050 there will be more Spanish speakers in the United States than in any other country in the world.

And as is often the case with sweeping societal changes, the influx of Spanish speakers in this country has been reflected on a smaller scale in sports, specifically baseball.

According to data from the MLB Central Office, nearly 30 percent of MLB identified as Latino on Opening Day this season. That figure was less than one percent in 1947 — the year Jackie Robinson broke the color barrier.

“There’s something to talking about sports beyond just who won the game last night,” said Michael Simon Johnson, a radio producer who will be taking a detailed look at the past, present and future of Hispanic players in his July 10 episode of the nationally syndicated NPR program Latino USA. 
“What I came away with realizing is that Latinos really are going to be the future of baseball, both in fandom and in terms of actual participation of the sport.”

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Friday, July 3, 2015

The Growing Impact of Social Media On Today's Sports Culture

During the past two decades Social Media has evolved quite drastically both in how we utilize it and how prominent it is within our culture. From what was once chat rooms on AOL AOL +0.06%, Instant Messaging on AIM and glittery profiles on MySpace is now 140 characters on Twitter TWTR +0.9% categorizes by hashtags and personalized communities on Facebook. The Social Media landscape has evolved dramatically and is now woven deeply in our social culture.

The growth and evolution of Social Media has likely impacted your business or industry as well. I’ve worked in the Internet Marketing and Search Engine Optimization (SEO) industry for over 10 years and the importance of a focus on Social Media has been in a rapid upswing for  the past several years. So much so that if you are not minding your Social Media presence than you are not fully branding yourself.

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Sunday, June 28, 2015

South America soccer may end marketing deal due to U.S. probe

SANTIAGO, June 27 (Reuters) - South America's soccer federation might try to annul its contract with Datisa if the sports marketing company cannot meet its obligations for the current Copa America and the next three editions of the tournament, the federation's treasurer said.

U.S. investigators have frozen the firm's bank accounts as part of a probe into alleged corruption in football.

Ending the contract might not be easy because Datisa has already sold some of the marketing and broadcasting rights to third parties such as Coca-Cola, America Movil's mobile phone company Claro and Mexican television company Televisa he said.

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Tuesday, June 23, 2015

The Importance of Girls Sports and Women's Parity in FIFA

According to the Guardian, FIFA (the global governing body for men's and women's soccer) practices "gender discrimination extreme enough to violate the law in almost every country where FIFA tournaments are played." We need a path to parity for women within FIFA, and hoping FIFA will do the right thing is not a strategy. Hope is only a solid strategy if you need the world's best goal keeper (USA's Hope Solo). We as consumers can and should play a significant role in this important global change for women's sports. Lend your support for women's parity in FIFA by joining Millions of Consumers for Women's Parity in FIFA on Facebook and spreading the word.

FIFA, the Fédération Internationale de Football Association, has been in the news a lot of late, and not in a good way. Currently FIFA is under investigation for wire fraud, racketeering and money laundering. FIFA's long time president Sepp Blatter just stepped down and lawyered up. FIFA is being redefined as you read this article, and women's parity is not on the table (yet). This is a critical juncture and the right time to start a serious path to parity in FIFA for the women's game. FIFA needs the equivalent of a global Title IX now.

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Monday, June 22, 2015

Nacho Figueras: 'It's very rare that you open a magazine and I'm not in it'

(CNN) Nacho Figueras. The chances are you won't know the name but most likely you'll recognize the face.

It stares out at you from the pages of countless magazines and adorns billboards across the planet as the face of luxury fashion brand Polo Ralph Lauren.

Figueras is polo's answer to David Beckham, a sporting icon in his native Argentina who transcends his day job as a professional polo player.

He is friends with Princes William and Harry, was once voted the world's second most handsome man by Vanity Fair magazine (behind the actor Robert Pattinson) and has appeared in the TV series "Gossip Girl."

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Wednesday, June 10, 2015

49ers coach Jim Tomsula will guide players on social media

SANTA CLARA, Calif. -- Two weeks after San Francisco 49ers quarterback Colin Kaepernick was criticized for an insensitive remark he made on Instagram, head coach Jim Tomsula said he plans to caution his players on the risks of using social media.

Talking to reporters on the first day of the 49ers' three-day mandatory minicamp, Tomsula was outspoken when discussing the topic and drew laughs when he mentioned his own lack of use of social media.

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Wednesday, June 3, 2015

Kicking and Screening (K+S) Soccer Film Fest returns to the Tribeca Cinemas, June 23-26, 2015 in New York City

Re-United Passions!

Don't worry, soccer film fans, we promise we have not taken any bribes to show the FIFA film United Passions.

Instead, this year, we have put together the strongest program of films in our history, with seven features from seven countries, all of which celebrate the supporters who bring their united passions (see what we did there?) every week to the stadium and every year to the K+S Soccer Film Festival. 


Tuesday, June 2, 2015

New York Cosmos led by Pele arrive in Cuba ahead of historic soccer match

The players of the New York Cosmos football team – with Pele at their helm – have arrived in Cuba ahead of an historic exhibition match.

With football diplomacy adding to the thaw in relations between the US and Cuba after more than 50 years of hostility, the team landed late on Sunday on a private charter flight.

Former Cosmos star Pele, who in recent moths has struggled with illness, was reportedly swarmed with well-wishers as the players arrived at Jose Marti International Airport.

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Monday, June 1, 2015

Can Telemundo grow women's soccer in America's Hispanic communities?

You don't have to speak a word of Spanish to know about the popularity of soccer within America's Hispanic population. But for as much cultural resonance as the sport has in that community, it has not always been spread around equally.

Historically, a lot of people - and not just in the Hispanic community, to be clear - have considered soccer to be a man's game. Or, perhaps more accurately, a masculine game. Acceptance of women as both fans and players has been a long and not always easy process

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Wednesday, May 27, 2015

Real Madrid debuts Microsoft-powered mobile app

Real Madrid is a big club, both on and off the pitch, with millions of fans all around the world. Their Facebook page has 82 million fans, Twitter 16 million followers.

So how do you fit all those fans in a stadium? You make them a virtual one, which they can access via their smartphone, tablet or a similar device.

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Tuesday, May 26, 2015

Fox, Brands Ready To Kick Some Grass In FIFA Women's World Cup

In 2011, Fox Sports Media Group secured the exclusive U.S. English-language rights to broadcast the FIFA World Cup, outbidding incumbent ESPN and other interested parties.

The impact of that deal kicks in next month when Fox Sports will cover the FIFA Women's World Cup, taking place in six cities across Canada between June 6 and July 5.

The deal with FIFA, which initially covered World Cups through 2022 — 2018 Men's World Cup in Russia and 2022 Men's World Cup in Qatar, as well as the 2015 and 2019 FIFA Women’s World Cups and other FIFA events — last May was extend by FIFA through the 2026 Men's World Cup

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Monday, May 25, 2015

Sueno MLS tryouts are now a fixture on the LA soccer scene and LA Galaxy have the waiting list to prove it

BELL GARDENS, Calif. -- If Sueño MLS has a home, it's here in Southern California, and there's good reason it returns year after year.

This is the seventh time in nine editions that Major League Soccer's annual talent search has included Los Angeles among the sites -- this is the fourth time the LA Galaxy have been involved, and Chivas USA took part three times before their demise -- and the finals, three weeks hence, will again take place at Bell Gardens Sports Center.

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Friday, May 22, 2015

Kicking + Screening Soccer Film Festival--7th Annual New York event--runs from Tuesday, June 23, through Friday, June 26, at the Tribeca Cinemas in downtown Manhattan.

This year's festival boasts seven feature films focused largely on the experience of loving a club and being a supporter, whether you are in the stands or in a suite. From an MLS supporters group that came into existence before they had a club to support, to a small Welsh club's rise to the Premier League thanks to its fans, to the Jewish executive who rebuilt German giants Bayern Munich after World War Two, the people and stories featured in the films at K+S New York 2015 provide poignant reminders that the game, for most of us, is about much more than 22 people and a ball. 

For more info on K+S, including tickets and trailers go to: | Facebook | @KSFilmFest |

About Kicking + Screening
Founded in April 2009, the Kicking + Screening Soccer Film Festival is the world's premier international festival dedicated solely to the beautiful game. K+S's mission is to engage, connect, and inspire fans through the celebration and presentation of football/soccer culture. K+S festivals take place annually in New York and select cities around the globe each year.

Thursday, December 18, 2014

Premios Univision Deportes 2014 Nominees: Miguel ‘El Piojo’ Herrera, James Rodríguez, Luis Suárez Score Nods In Sports Award Show

A brand new award show is making its debut on Univision this December. The top-rated Spanish-language network has many high profile award ceremonies all year long. Premios Juventud, has the youth voting for their favorites, Premio Lo Nuestro, has music fans voting for their favorite artists and the Latin Grammy's bring prestige honoring the best in Hispanic music. Now Premios Univision Deportes 2014 will honor the best in sports, the top athletes and the teams that Hispanic audiences follow the most. Nominations for the inaugural season of this show have been revealed and a total of 65 sports figures have scored a nod. Nominees are from a variety of sports that include soccer, basketball, baseball, boxing, auto racing and more.

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Friday, November 21, 2014

New York Red Bulls and Eight by Eight collaborate to celebrate Bradley Wright-Phillips

NEW YORK, NY–November 21, 2014– New York Red Bulls joined Eight by Eight magazine last night for the launch of the publication’s fourth Issue, and the release of a joint collaboration; a commemorative piece celebrating the record season of New York Red Bulls player Bradley Wright-Phillips.

The son of Arsenal legend Ian Wright and brother of QPR star Shaun Wright-Phillips, Bradley is the 2014 MLS Golden Boot Winner after scoring 27 goals, a new club record, during the 2014 MLS Regular Season. An info-graphic piece displaying his goals was unveiled yesterday, and will be available online at and, as well as being distributed to all fans in attendance at the Red Bulls’ playoff match on Sunday, November 23rd.

“I like it, its nice, I didn’t expect my name to be on something like this at the end of the season. I feel flattered, its nice to get these things after you put in a lot of work in the season and it gets recognized by things like this,” said Wright- Phillips.

Eight by Eight is a recently-created quarterly soccer magazine focusing on presenting the sport with a more artistic edge, with world-renowned contributing writers, modern graphics and illustrations in a beautifully produced, large-format.

“It was a great pleasure watching Bradley and the New York Red Bulls this season.  We were thrilled to have the opportunity to collaborate with the club on this project and help them celebrate such a memorable season.

We enlisted the help of Alex Garcia, of Cranio Dsgn in Valencia, for the illustration and John Grimwade, the legendary info-graphics guru to handle how the information was displayed.  With those two on board, I knew we would be able to put together a great piece to celebrate this memorable record.” Said Robert Priest, Eight By Eight Editor.

About New York Red Bulls
The New York Red Bulls are one of 19 teams that comprise the top-flight professional soccer league in the United States – Major League Soccer. On the field, the team is led by New York-native and 2013 MLS Coach of the Year finalist Mike Petke, World Cup, European Championship and UEFA Champions League winner Thierry Henry and Australian World Cup star Tim Cahill. The Red Bulls won the MLS Supporters Shield – given to the team with most regular season points – for the first time in 2013.

In March 2010, the Red Bulls moved into their new home, Red Bull Arena, a 25,000-seat soccer-specific stadium in Harrison, NJ, known as the top venue of its kind in the country. New York has qualified for the MLS Cup playoffs for four straight seasons and 11 of the past 12 years.  The New York Red Bulls are owned by Red Bull GmbH. Red Bull GmbH purchased the MLS club in March 2006. For more information, log onto or call 1.877.RBSOCCER.

About Eight by Eight
Eight by Eight is a new magazine about football and its place in culture. It contains excellent journalism, modern graphics and the best illustration in a beautifully produced, large-format magazine that comes out four times a year. Created to celebrate the treasured sport, summon up it’s past and bring the future. It is focused on covering great teams, coaches and players, and also intends to address the concerns of global football and the role that the governing bodies play (or don’t play) in improving the game experience. 

Monday, November 10, 2014

Cain Velasquez hoping to be a role model to young Hispanics

Cain Velasquez has been the key fixture in the UFC's attempts to break into the Mexican market. Velasquez, a Mexican-American, has staked his claim as the best heavyweight fighter in the world and his "Brown Pride" tattoo makes it clear that his heritage is of great importance.

Velasquez recently spoke to Fox Sports and explained growing up without a heavyweight boxer he could relate to and if he feels he can fit in as being a role model for younger Hispanic men and women:

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Monday, November 3, 2014

Fox Deportes Hits A Grand Slam With 2014 World Series

Los Angeles – The 2014 World Series made history on a number of levels, crowning the San Francisco Giants with its third championship in the last five seasons in a nail-biting Game 7, and setting new records on FOX Deportes as the most-watched Series in Spanish-language television history. 

“Ending the 2014 postseason on such a high note and with record-breaking numbers is such an incredible accomplishment for the network,“ said Carlos Sanchez, Executive Vice President and General Manager, FOX Deportes. “We are extremely proud of our efforts and continued commitment to Major League Baseball and look forward to supporting the league next season to ensure the sport remains strong within the Hispanic community.”

The San Francisco Giants’ 3-2 victory over the Kansas City Royals last night was the most-watched Major League Baseball game ever in the network’s history with 373,000 total viewers, according to Nielsen. Game 7’s dominating performance also powered FOX Deportes to first place for the day among Spanish-language sports programs. 

Additional audience highlights follow:

The Series on FOX Deportes averaged 267,000 total viewers, the largest World Series audience delivery in Spanish-language television history. The overall Series finished up +24% for total viewers from last year’s St. Louis Cardinals/Boston Red Sox six-game -series.

The game peaked from 11:00-11:30 PM ET with 546,000 viewers, breaking the previous record from Game 6 and making it the channel’s most-watched half-hour this postseason.

Game 7’s performance was up +90% from Game 7 in 2011 (196,000).

About FOX Deportes
Reaching more than 21 million cable and satellite households in the country, of which over 6.3 million are U.S. Hispanic, FOX Deportes is the leader in Spanish-language sports media.  FOX Deportes features premier soccer programming with exclusive coverage of Copa Libertadores and Copa Total Sudamericana and extensive UEFA Champions League matches; coverage of the Major League Baseball regular season, All-Star Game, Divisional Series, National League Championship Series and World Series; NCAA College Football, NFL pre and post-season games, Golden Boy Promotions Boxing, UFC® and NASCAR.  Boasting more than 2,100 hours of live and exclusive programming, a robust digital experience brimming with engaging editorial, live scoring and exclusive video highlights, FOX Deportes is the first name in the U.S. Hispanic sports space. For more information, visit FOX Deportes online at

Opening doors for Hispanic coaches

Everyone just calls him Frank.

But whenever he signs autographs or receipts, "Francisco" is Frank Martin's signature, a lifelong link to a heritage that South Carolina's coach will always highlight.

Martin is one of two Hispanic-American head coaches of major Division I programs; South Florida's Orlando Antigua is the other. Martin is also the bricklayer of a burgeoning movement that's brewing within college basketball's coaching ranks.

"I think Orlando and I have an opportunity of opening some doors," Martin said. "I hope I can keep doing my job in a way where 20 years from now they're not interviewing two Hispanic coaches, they're interviewing a group of Hispanic coaches."

Read full article

Wednesday, October 15, 2014

Heineken Scores U.S. Soccer Deal

Heineken USA has signed a five-year sponsorship agreement to become the official beer of Major League Soccer starting next year, taking a spot Budweiser has had for nearly two decades as one of the league’s top sponsors.

The five-year deal is valued at more than $50 million, including with media and marketing commitments, according to people familiar with the agreement. It gives Heineken its first national sports marketing platform in the U.S. and deepens its ties to soccer, a sport it has used to promote its brand overseas.

Read full article

Wednesday, October 1, 2014

Caribbean Football Union fully on board for the Soccerex Americas Forum

Soccerex and the Caribbean Football Union (CFU) have today embarked on a new partnership, which sees the CFU become institutional supporters for the upcoming Soccerex Americas Forum in Barbados on 21-22 October.

The mutually beneficial agreement will see Soccerex working closely alongside the CFU to ensure a major turnout of senior executives from member federations. Representing 25 out of the 35 registered FIFA nations within CONCACAF, these member nations play an instrumental role in the development and regulation of football across the region.

The CFU will have a significant presence in both the conference programme, with Gordon Derrick speaking at the opening ceremony and the exhibition hall, which will be used to promote CFU’s brand, tournaments and products and address any key issues surrounding the development of Caribbean football.

 CFU President Gordon Derrick said: 

“Given the uniqueness of the islands and countries that make up the CFU, the opportunity to be able to assemble all of our members in one location with the best of the football industry is something we cannot afford to miss out on. That is why, as a Union, we are fully behind Soccerex and the Americas Forum and we will be ensuring a strong turnout from senior Caribbean footballing administrators.” 

Soccerex CEO Duncan Revie commented: 

“This agreement signifies an important step in fulfilling the aims of the Americas Forum. We will be working closely with Gordon and his team at the CFU to provide a platform for Caribbean football and to help foster new relationships between the region and the rest of the world.” 

With the conference agenda focusing on a number of topics including sport tourism, league expansion, player development and major events hosting, representatives from the CONCACAF region will be playing an important role at the Forum. 

For further details about the Soccerex Americas Forum, please contact Soccerex on +44 208 987 5522 or email us on

About Soccerex
Established in 1995, Soccerex is the leading provider of business events for the global football community. Bringing together key industry decision makers from the world of football, Soccerex provides a unique commercial environment where delegates can benefit from exclusive business opportunities, networking and bespoke educational content.  
Since its launch 19 years ago, Soccerex has hosted over 34 events across five continents. The Soccerex portfolio includes an annual Global Convention complimented by regionalised Forums.

About CFU 
CFU “Caribbean Football Union” is one of three Unions in CONCACAF (The Confederation of North, Central America and Caribbean Association Football) and serves as the governing body of football in the Caribbean. It is composed of 31 national associations, from Bahamas in the north to Guyana, Suriname and French Guiana in the south. It spans 4 languages and composed of republics, independent countries and overseas territories of the UK, USA and Holland. For more information about CFU, log on to its official website at

Barbados to host medical master class at the Soccerex Americas Forum

Three of North America’s leading medical professionals will deliver a pioneering and interactive conference session on the current state of the professional soccer medical industry at the Soccerex Americas Forum, 21-22 October in Barbados.

Major League Soccer Medical Coordinator, John Gallucci, New York Red Bulls Head Team Physician, Dr. Riley J. Williams and Herrera Sports Medicine Founder and Orthopaedic Surgeon, Dr Mauricio Herrera will present and discuss the latest procedures, treatments and technologies which are reducing recovery periods, preventing injuries and improving performances, saving millions of pounds in the process.

Gallucci is one of the most important figures in medical regulation and governance in professional soccer, where he is responsible for the writing and execution of the league’s medical policies and procedures for over 600 professional soccer players throughout 18 MLS cities.

As well as his role with the New York Red Bulls, Dr. Williams is a physician at the Hospital for Special Surgery, a FIFA Medical Centre of Excellence, one of only three hospitals in the United States to receive this distinction. He has also held senior positions with the New York Mets and New York Giants.

Dr. Herrera is one of the leading orthopaedic surgeons in the United States specialising in Sports Medicine and Arthroscopic Surgery, with a particular focus on ACL reconstruction. He has held roles with NFL’s Pittsburgh Steelers and the University of Pittsburgh’s Panthers football team.
Soccerex CEO Duncan Revie commented: “The American sports industry has always been the leader in certain sectors of the game and the medical side is one of them. The session will stir debate and promote best practices amongst the industry, whilst also highlighting the enormous business opportunities associated with that, for which our delegates are extremely lucky to be a part of.”

The three speakers join a growing list of industry leaders who will be speaking at the Americas Forum including CONCACAF President Jeffrey Webb, MLS Commissioner Don Garber, FIFA & CONCACAF ExCo member Sonia Bien-Aime, Orlando City Founder and President Phil Rawlins, 2014 FIFA World Cup LOC CEO Ricardo Trade, Manchester United and England Legend Bryan Robson and many more. 

 For full information about Soccerex please visit  // call +44 (0)20 8987 5522 // email:

About Soccerex
Established in 1995, Soccerex is the leading provider of business events for the global football community. Bringing together key industry decision makers from the world of football, Soccerex provides a unique commercial environment where delegates can benefit from exclusive business opportunities, networking and bespoke educational content.  
Since its launch 18 years ago, Soccerex has hosted over 33 events across five continents. The Soccerex portfolio includes an annual Global Convention complimented by regionalised Forums.

About the Americas Forum  
The Soccerex Americas Forum takes place on 21-22 October, 2014 on the beautiful island of Barbados. In partnership with Barbados Tourism Marketing Inc., the two-day event will promote football growth and development across the North, Central American and Caribbean regions.
For full information about Soccerex and future Soccerex events please visit // call +44 (0)20 8987 5522 // email

Monday, September 29, 2014

Steve Ballmer Named Richest Owner in American Team Sports by Forbes

Kerry A. Dolan of Forbes released the 2014 list of the 400 richest Americans, starting with Microsoft founder Bill Gates, who is worth more than $81 billion. While the rest of the list included billionaires from a variety of fields, sports owners had a large presence throughout. 

According to Darren Rovell of, Ballmer was the highest American sports owner on the list after purchasing the Los Angeles Clippers earlier this year. The former Microsoft CEO is reportedly worth $22.5 billion and is the 18th-richest person in the United States.

Read full article

Brands catch up with Hispanic audiences on digital, mobile channels

The amount of money spent targeting Hispanic customers on digital media has long lagged behind general audiences. However, communications practitioners tell PRWeek that is changing quickly.

The US Hispanic population has grown to more than 54.1 million, or 17% of the US population, making it the nation’s second-largest racial or ethnic group, according to Pew Research.

While Hispanics have traditionally over-indexed in their adoption of new technology, PR pros say the portion of Hispanic PR dollars devoted to digital media has lagged in comparison with mainstream campaigns.

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