Friday, February 12, 2010

ESPN Deportes and Degree Men, in Collaboration with Walton Isaacson, Debut Groundbreaking Soccer Television Series 'Frente al Reto'

NEW YORK, Feb. 11 /PRNewswire-HISPANIC PR WIRE/ -- ESPN Deportes and Degree Men premiered its first documentary-style soccer show entitled Frente al Reto ( The much anticipated original series captures the extraordinary stories of eight Mexican soccer stars as they take on the challenge to represent their national team in the 2010 FIFA World Cup South Africa. Frente al Reto will air every Monday for eight consecutive weeks on ESPN Deportes at 8:30 p.m. ET. The program will debut in Latin America March 14, 2010.
Produced by ESPN Deportes, in collaboration with Walton Isaacson, Frente al Reto is the network's first major step in the content development arena, outside of studio shows. Narrated by renowned GOYA award nominated actor Jose Maria 'Chema' Yazpik of Mexico ("Solo Quiero Caminar," "Beverly Hills Chihuahua"), Frente al Reto gives viewers an inside look at the life of young Mexican soccer stars, including Andres Guardado (Deportivo La Coruna), Jonny Magallon (Club Deportivo de Guadalajara), Giovanni Dos Santos (Galatasaray), Omar Arellano (Club Deportivo de Guadalajara), Efrain Juarez (Pumas), Guillermo Ochoa (Club America), Jesus Corona (Cruz Azul) of Mexico's National Soccer Team and Jose "Gringo" Torres (Pachuca) of the U.S. National Soccer Team. Using player interviews, testimony from historians, journalists and from a long line of teammates, trainers, coaches, friends and family, the documentary takes the viewers face-to-face with the dreams, fears and challenges these players must face for the love of the game.

"We are incredibly excited and proud to bring these stories to our fans," said Juan Alfonso, vice president, marketing and content development, ESPN International. "Our goal with Frente al Reto is to show viewers that their idols are more than just a face on a television screen and a player on the field. These are people with everyday challenges, insecurities and an enormous set of expectations on their shoulders."

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