Monday, March 29, 2010
U.S. Spanish speaking soccer fans can stay informed with new mobile service
LatCel built and manages the mobile platform and its capabilities, as well as the relationships with the cellular operators. GolTV’s role is to provide the content, including the news feeds, and video highlights. Promotion will be ongoing and target the network’s existing audience; marketers will rely heavily on network on-air promos, website advertising on the network portal (goltv.tv), social media efforts, a bilingual press release and an e-newsletter.
According to a company representative, the network has high penetration of Hispanic households in the top 25 Hispanic markets. The new platform is being promoted to those who likely already watch the network who want to stay connected to their favorite leagues, teams and tournaments while on the go.
Read full article
Nov 10, 2011 Soccerex are delighted to announce that Claus-Peter Mayer - VP GSM Football, Marketing - Global Sports Marketing at Adidas and...
Last year, I posed two questions to 85-plus sports business professionals heading into 2015: what are the trends and hot topics to follow...
Forget Corporate America. The wage gap in sports is astonishingly wide. Expert Market, a B2B marketplace, recently calculated the earn...
This interview is full courtesy of Inside Minnesota Soccer. by Brian Quarstad On Wednesday, FC Tampa Bay held a press conference mak...
Club Atlético River Plate is the most successful club in Argentina: 110 years in the first division, 33 domestic championships, two Copa Lib...
MEXICO CITY, Sept. 9, 2015 -- There is never a dull moment in Mexico City. As the country's premier tourism destination, Mexico City...
By Tim Estiloz Carlos Contreras broke barriers for Latino drivers, now Jose Arteaga and others are following in his tracks The complexion ...
Occasionally in boxing, the competitive fire that burns between two proud Hispanic fighters exceeds the confines of the four ring-posts and ...
Eventus Launches Powerhouse Sports Marketing Practice With "Latino Living Legends" Exhibit at Yankee StadiumMIAMI, July 28, 2011 -- /PRNewswire/ -- As part of ramping up its sports marketing division, Eventus has teamed up with the Hispanic Heritag...
New York Time
Copyright 2015 ©
Netvision SA and PlanetM
New York, New York, USA 10008
You can copy this content without permission but you must notify us via email.
Otherwise, it is illegal. All rights reserved worldwide
Operated by Carlos Vassallo