Wednesday, July 20, 2011

CAA Sports and Major League Soccer Unveil Official Sponsors of the Herbalife World Football Challenge 2011


LOS ANGELES/NEW YORK (June 16, 2011)– This summer, the world’s top international clubs and teams from Major League Soccer (MLS) will compete in North America in the Herbalife World Football Challenge, one of the largest soccer events ever staged in the region.  MLS and CAA Sports today unveiled the complete roster of sponsorship partners for the Herbalife World Football Challenge, which include AT&T, adidas, American Airlines, Bridgestone, Degree Men, Incapital, Konami Digital Entertainment, Inc., Lowe’s, Coors Light, Pepsi Max, and Volkswagen, with Herbalife on-board as the title sponsor.
 
To date, top international clubs FC Barcelona, Manchester City, Manchester United, Juventus FC, Real Madrid, CD Guadalajara, and Club América, along with MLS teams Chicago Fire, LA Galaxy, New England Revolution, Philadelphia Union, and Vancouver Whitecaps FC have announced their participation in the Herbalife World Football Challenge.  From July 13 through August 6, the Challenge will be played in nearly a dozen cities across North America andoffers sponsors a rich sports marketing platform including in- and around-stadium activation and market-specific promotional opportunities.
 
As title sponsor and "Official Nutrition Company" of the event, Herbalife will provide all participating teams with its new line of premier sports products, Herbalife24.  The line is the first comprehensive performance nutrition line empowering athletes 24 hours a day.
 
Other details regarding the Herbalife World Football Challenge will be announced soon.  Ticket information for the Herbalife World Football Challenge is available by visiting www.WorldFootballChallenge.com.

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