Sunday, September 18, 2011

Time Warner Cable, ESPN Deportes Combine On Soccer Double Play

Sep 18, 2011 | by Mike Reynolds

After scoring with a multifaceted promotion surrounding Spain's Super Copa tournament, Time Warner Cable and ESPN Deportes are preparing to flank that effort with another futbol-centered campaign this fall.

The nation's No. 2 cable operator and the sports programmer's Spanish-language service will roll out a campaign in October and November configred to boost acquisition of the MSO's El Paquetazo video package, as well as its high-speed data services.

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